By Mikkel Hyldebrandt
Pantone’s Color of the Year, Viva Magenta 18-1750, is bold and exuberant, rooted in nature, but with many possible hues within its brazen spectrum. Descending from the red family, it signifies a new narrative and seeing the reality of things with a rebellious spirit and with a sense of inclusivity for all. And it’s surprisingly easy to incorporate into your wardrobe!
As An Accent
The easiest way to introduce a new color is to wear it as an accent. A tie or pocket square is the perfect colorful compliment to any ensemble.
Bows-N-Ties Magenta Herringbone Tie, $15
What’s Magenta Beneath
Another way to try out a new, bold color choice is to wear it under your regular clothing! That way it can stay your little secret or be a nice surprise to those who get to see you in your skivvies.
Adidas Performance Mesh Graphic Boxer Briefs (3 Pairs), $36
Warm Up with Magenta
This oversized fleece top lets you wear magenta loud and proud – and you will both feel and look hot while doing it!
Lululemon Oversized-Fit Fleece Half Zip, $148
Sneakers Seeing Red
Stylish footwear has never shied away from bold colors, and you can even customize your own color scheme on these Nikes.
Nike Air Force 1 High (Custom), $145
Show your style and up-to-date fashion flair with a pair of bold, solid-colored pants
ASOS Design Smart Skinny Linen Mix Pants, $46
Put It in a Pattern
If you’re not into monochromatic magenta, you can wear it in a pattern where it won’t stand out as the dominant color.
Express Men Geo Print Moisture-Wicking Performance Polo, $54